Tribe | Your Brand Story

Creating your tribe: we can help you identify and assess the market potential of the chosen target market of your business, as well as how to attract them to your brand.

If your focus is graduates, professionals and insurance products; this is where our key experience lies in South Africa. We do however, also have experience in other segments, be they sports groups or others.

Our areas of assistance comprise:

Marketing strategy:

We develop or refine the marketing strategy of your business to align with your brand strategy.

Public Relations:

PR is not often used strategically. We have the skills to use PR more strategically and effectively, creating articles that position you as a thought-leader in your chosen market segment.

Reputation management is one of our key abilities and we have the professional expertise to develop a spokesperson and crisis management response, in addition to holding statements on potential problem areas.

Loyalty scheme development and branding:

We work with you in the creating and branding of a loyalty scheme in support of your brand value proposition that sets you apart. Do you really need another “cash back” scheme?